In many ways, the most important step in the Get to Next 5-step process Envision, Expand, Build, Engage is step five: ACTIVATE. We asked ANDREA KATES, instructor in the Masterclass series, about her WHY. What is it that inspired her to conceptualize Get To Next? What...
What will win the day in tech-based corporate innovation? It’s time to look at a new role for R&D that integrates the technical team and technologists into the design of the business model and go-to-market expansion. The role requires a new mindset. If you were to...
It’s time to stop forcing innovation to do what it’s not designed to do Failure and Dissatisfaction: The Most Puzzling Questions Five years ago, I came clean. After years of shoving square strategy pegs into round innovation holes, I decided to step back and ask...
OUR IDEAS MATTER…THE NEXT FRONTIER IS LEARNING TO FULLY ACTIVATE CORPORATE + SCALEUP INNOVATION Break Down the Walls between the Yes, Ands and the No, Buts After 8 weeks of getting nowhere, I realized it was time to break down the wall between Room A — the ideation...
